COMPANY PROFILE نبذة عن الشركة.

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1 COMPANY PROFILE نبذة عن الشركة

2 المحتويات

3 بيانات عامة عن الشركة COMPANY OVERVIEW The story of Alliba Food Company has began in 2003, in Baghdad; and continued focusing on quality with almost 1000 employees today. As being one of the leading food companies in Iraq, our mission is to serve consumers the healthiest food with the best quality and in a fastest way continually. Alliba Food Company, with a very wide range of products, meets different type of customer s needs on dairy and frozen products range. Alliba, keeping abreast of global trends, is the market leader in many products. We endeavor to have available the most preferred brands for Iraqi community. Alliba takes pride in bringing healthy, innovative and delicious product to consumers since its establishment. The most important responsibility of being a major food distributor is to contribute not only Iraq s nutrition quality but also accordingly improve the quality of life. We work for it

4 بيانات عامة عن الشركة COMPANY OVERVIEW امكانية التخزين Conditions: Our Warehouse Cold Storage: totally m 2 at+4 degree celcius m 2 at -20 degree celcius all over Iraq. Dry Storage: totally m 2 veiled warehouse all over Iraq اجمال نقاط المبيعات Points: Total Distribution Kurdistan : end selling points South Iraq : end selling points

5 بيانات عامة عن الشركة COMPANY OVERVIEW األسواق Target Markets المستهدفة Supermarket Chains Wholesalers Grocery Stores Supermarket Chains Carrefour City Center Wholesalers Wholesalers compensate the lack of the supermarkets and are our important customers at present conditions. Grocery Stores We also reach to the small neighbourhood grocery stores.

6 OUR DISTRIBUTION SYSTEM Our headquarters is in Baghdad and we have branches at 14 different cities. In each city, we distribute our own products on daily basis by ourselves with our own vehicles available in those branches. Cities in which we make daily distribution; Baghdad Diyala Fallujah Basrah Diwaniyah Karbela Kut Ramadi Tikrit Kirkuk Suleymaniyah Erbil Mousul Dohuk

7 OUR DISTRIBUTION SYSTEM While having both chilled and frozen storage in each mentioned cities; we deliver our products with the best conditions to the final destinations, by our own vans, which are totally around 270 and also we keep investing to buy new vehicles.. Now, we reach around stores on daily basis across Iraq. In each city, we have Sales Managers, Supervisors, Salesmans, Sales Inspectors and Branch Managers. التوزيع نظام

8 Bordered with Turkey, Iran, Syria, Saudi Arabia, Iraq has functioned with two legislative authorities Geographic Positioning of Iraq Comments The Republic of Iraq has a land area of 434,128 sq km. Iraq is distinguished by the variety of its geographic landforms, including level sedimentary plains and mountains. The country is divided into a mountainous northern area, a desert area in the west, and a large fertile plain in the middle and south of the country that is watered by the two rivers Since 1990, Iraq has functioned with two legislative authorities, the semiautonomous Kurdistan (KRG) region which consists of three provinces and the balance, fifteen provinces, is administered by the Iraqi Central Government in Baghdad. The two governments share common ground in terms of legislation but differ in the implementation of policies and regulations.

9 عالمتنا OUR BRANDS التجارية Establishment of Alliba Food Company Our protfolio increases year by year with the wellknown and best brands in their subject

10 UNILEVER COMPANY Algida Brand Product Range: All kinds of ice cream BANVIT FOOD Product Range: Frozen chicken goods) SIRMA GROUP Product Range: Natural mineral water & spring water

11 KEREVITAS Superfresh Product Range: Frozen Products VERONELLİ Product Range: All Kinds of Macaroni TAMEK Product Range: Fruit Juice, paste/souce, jam

12 MERSIN Product Range: Dairy Product Frozen Product

13 DR. OETKER Product Range: Baking, pudding and desert powders, frozen foods, and chilled products (creams, yoghurts) ELLE & VIRE Product Range: Dairy products (butters, milks, creams, desserts and cheese of exceptional French quality and flavour TUNAS FOOD Product Range: Jam, Halwa, Tahini, Marmalade

14 BERRAK Product Range: Pickles, olive oil, roasted vegetables, sauces MARSA FOOD Product Range: margarine

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